SWOT Analysis Essays - Strengths, Weaknesses, Opportunities, and Threats

We have a huge selection of SWOT Analysis essays and term papers where we analysis the strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a business venture or project.

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FedEx SWOT Analysis
The role information technology has played in FedEx’s strategy is exciting. By using IT as a major part of its business, FedEx has reached an almost entirely new group of people. It has maintained its reputation and increased its business at the same time. IT has created a greater opportunity for customers in the global market. They can now request service, pay for that service, and track the package online. Customers no longer need to speak to FedEx. They are now free to order as they need, twenty-four hours per day, seven days per week. Because of this, FedEx’s strategy has changed. It is now focused on the use of the Internet and other technological advances. Because this is such a critical aspect of the strategy, the implementation of the strategy had to be almost immediate. To compete with other major businesses in the industry, FedEx had to provide a service to customers that could be acc
Gap Swot Analysis
SWOT Analysis • Brand name recognition and equity Gap, Old Navy and Banana Republic are three of the most well known brands in retail. The number of stores by location at the end of fiscal 2001 and 200 was 3,079 and 2,848, respectively. Gap is credited with creating the “casual basics” category of apparel, which includes khakis, t-shirts, button-down shirts, knit tops and other comfortable separates. Gap revolutionized the specialty apparel category and quickly grew to become the industry leader and spawned several imitators. In general, the specialty retail apparel industry is characterized by stores that either sell only clothing or a combination of clothing and personal care items. It is this pinpoint focus on apparel and style products that differentiates the current retail store format from its predecessor, the department store. Prior to the opening of the first enclosed shopping mall in Edina, MD in 1956 most clothes shopp
SWOT Analysis of Anheuser-Busch
SWOT Analysis of Anheuser-Busch Strengths Anheuser-Busch is the largest beer maker in the US, with about 48% of the market, Anheuser-Busch is also the world's largest brewer. The company makes leading brands Budweiser, Bud Light, Busch, and Michelob, as well as specialty beers such as Red Wolf Lager, ZiegenBock Amber, and O'Doul's (nonalcoholic). Their strengths include: · Demographics – the expected number of 21-27 year-olds is expected to increase by 15% over the next 10 years, this increase will be a key factor to their growth. · Pricing Leadership – their leadership position on pricing has resulted in a 2% increase in revenue per barrel for the last three years. · Brand Strength – they not only have the leading brands of beer in all major domestic beer categories, but they have the top two brands in the country (Bud Light and Budweiser). · Production and Distribution – with their net
Cisco Systems Inc SWOT Analysis
Cisco Systems, Inc. GENERAL INFORMATION In the late 1970’s two Stanford university sweethearts created the first router out of frustration. Sandra Lerner of the Business Department, and Leonard Bosack, of the Computer Science Department wanted to send love letter to each other via the University computer system e-mail. Unfortunately their respective departments used different computer networks, so they created the first router, a way to connect the two local area networks. This initial creation of Cisco was formed as an emergent strategy, which is an unplanned response to unforeseen circumstances. In 1984, Leonard and Sandy started the company on a tight budget by financing it on the credit cards, and mortgaging their home. In February 1990, after approaching nearly eighty venture capitalists, Cisco went public. Soon after, seven of the upper management vice presidents went to John Morgridge, the company’s new president and CEO, and gave an ultimatum: eith
Wachovia SWOT Analysis
SWOT Analysis Strengths One of the greatest strengths that Wachovia Corporation has is their organizational structure. Due to the large number of branches, they needed to create a fairly flat organizational structure. By dividing their overall territory into specific regions, they are able to appoint regional presidents to oversee each individual area; this allows the regional presidents to be able to handle problems within their own region more affectively than would a centralized board of directors. Also, Wachovia Corporation has a senior manager overseeing each function of the company. This allows each senior manager to become specialized in their own area, thus increasing their managerial effectiveness. Another strength within Wachovia is the diversity of their board of directors. Wachovia’s board of directors totals 18 people—9 from the old Wachovia and 9 from the old First Union By doing this, the Wachovia Corporation has members that have been in con
Netflix SWOT Analysis
NetFlix was founded by Reed Hastings and Marc Randolph in 1997, who viewed the company as a combination of traditional video store and a subscription cable TV services. NetFlix has been providing DVD owners a convenient and a cost effective way to rent movies since April 1998. NetFlix operated as an internet based rental subscription services for digital video disc (DVD) formatted movies. NetFlix¡¦s website provided customers to not only browse the catalogue of movies with ease but also presented clips of movies that customers were able to rent. NetFlix¡¦s mission is to provide services that help members choose and receive rental movies with a complete satisfaction. Goal Having foreseen the positive trend of the DVD player market together with the rapid growth of internet access, NetFlix positioned itself in the online DVD rental business. The target market NetFlix focuses on those who love movies, have access to internet, possess a DVD player or DVD-ROM equipped P
(SWOT ANALYSIS OF EBAY) Strengths: EBay’s greatest strength is that it was the first to enter the online customer-to-customer market in 1995. Ever since, EBay gained great popularity and its brand name became synonymous with the online auction industry. EBay’s strong brand image is considered its greatest strength over its competitors. EBay now controls the biggest share in the Customer to Customer e-market and millions of transactions are being processed daily through its website. EBay.com was rated to be the easiest website to navigate by special rating websites like Gomez.com. The site is also easily accessible from anywhere in the world. Because of that, Sellers and customers of EBay developed a sense of loyalty and more than twenty billion dollars worth of goods and services are traded annually through EBay. It is safe to say that this massive customer base and variety of products sold is another strength that is unmatched by any other competition in this li
Nike Swot analyis
Nike SWOT Analysis Strengths First and foremost, Nike is the largest seller of athletic footwear and apparel in the world, generating revenues of $10,697 million in the fiscal year ending May 2003, which is an increase of 8% on the previous year. This has come about partially due to the fact that they have a powerful footwear product line-up which is constantly under review to keep consumers interested. Examples of this are the improved, yet retro Jordans and the Air Force One, which was the top selling sneaker for the last two years. The Air Force Ones have been so popular there is even a top ten song about them. They have also added lines of other superior sports products, such as portable mp3 players, to hold even the most avid sports fanatics at bay. Basically, they know what the consumer wants and they are going to give it to them. Nike is also able to position itself as a visible global brand through key endorsements and marketing strategies. Nike is one of the main companies to take advantag
Starbucks SWOT Analysis
Starbucks is a corporation that offers specialty coffees, coffee beans, cold blended beverages, pastries, coffee related products and machines, and tea. Starbucks opened its first location in 1971 in Seattle. By the year 2000, Starbucks had over 3300 locations, and it is still growing. SWOT STRENGTHS: · 2000 marked 5th consecutive year of sales increase. · Low long-term debt to equity ratio of 0.01, company has good financial standing. · 1993, Opens second roasting plan
Nike, Inc. SWOT Analysis
NIKE, INC. History: Nike, Inc. is the worlds #1 athletic shoe and apparel seller. Nike currently employs 20,000 plus employees, with total sales of $9.5 billion. Nike and the athletic shoe industry have evolved into one of the most competitive market in recent years. However, analysts believe that athletic shoe sales will slow down over the next few years. The slowdown will come with the change in consumer trends. For instance, the younger market is beginning to buy shoes that are more casual and work boots. Another reason for the slowdown is that people are buying more medium priced athletic shoes and not going for the high price brand name shoes. As a result, this is bringing Nike a lot more competition to surpass. In order for Nike to remain on top of the athletic shoe industry, they must establish an exceptional global strategy. If Nike does penetrate the global market successfully, this will give the company an overall competitive advantage. Nike does not only sell athletic sh
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