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Television Advertising is Innefective

Picture this: You are eagerly watching the season finalé your favourite television show. The series has built to a climax and just as the noble, Herculean hero is about to crush the virulent evil-doer, otherwise known as the bad guy, the screen cuts from the epic struggle of good versus evil to an advertisement for the newest ‘N-Sync’ CD. Do the people who place these advertisements honestly believe that the advertisements they place are any more than a disruption to our treasured television viewing? Do they realise that their so called ‘effective-marketing’ is slowly rendering the average television viewer insane?

In general, advertisements are boring, get on your nerves or are garishly out of context. And, if by some Godsend a cleverly planned, masterpiece of a commercial DOES come along, it’s an unspoken rule that it will be shown far too often and will generally be flogged to oblivion by the executives who just can’t let it go out on top and be con


But I am not alone in my anti-television advertising movement. Nation wide, men and women alike have not been listening to television advertisements, but instead using their time constructively to go to the toilet, get a new beverage or learn some basic Spanish. People simply do not care about the advertisements and what they have to say, which really brings into question why the companies pay for them in the first place. Would you shell out thousands of dollars for a product that will simply be ignored by your target audience? It’s senseless and, you guessed it, ineffective.

To conclude, television advertising is a blemish on the entertaining nature of television in general. Nothing can put a damper on a hilarious and informative episode of ‘Blues Clues’ like an ad telling all the ten year olds watching that they should be more open about their erectile dysfunction. Television commercials are largely ignored, blatantly out of context and overall, an repulsive frame to the awe-

Some topics in this essay:
, Spanish People, television advertising, watch television,

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Approximate Word count = 667
Approximate Pages = 3 (250 words per page double spaced)


  

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