The history of General Motors is linked back to the Olds Motor Vehicle Company, the oldest unit of General Motors. Ransom E. Olds organized Olds Motor Vehicle Company in 1896. It wasn’t until September 16, 1908 that Olds Motor Vehicle Company became General Motors. GM designs, manufactures, and markets vehicles in North America, Europe, Latin America, and other parts of the world. They are the world’s largest manufacturer of automobiles with

Aside from gaining foreign market share, GM is also focused on product innovations. In 2003 Cadillac will become the first automotive brand to offer XM Satellite Radio on all its models. GM will offer XM on 25 2003 models across all divisions. With product innovations, new designs, and new breeds of exciting automobiles, GM sales are expected to remain healthy. Both earnings and revenue estimates indicate a positive move into next year. Second quarter EPS are estimated to increase by $.40. EPS are also estimated to increase from $1.77 to $3.96 by December of 2003. The average target price among various industry analysts’ was estimated to be $65.25. However GM management and their suppliers believe the company is on track to deliver on its cost reduction goals. Executives say that these cost reductions should become evident during the second quarter of this year and run throughout the end of the year; thus increasing the company stock price target to about $70.00 per share.

Overall the automotive industry has also rebounded from improved economic conditions. The recession had a huge impact on the automotive market. Automakers eventually recovered through marketing campaigns offering benefits geared toward getting people into automobiles despite negative nationwide economic impressions that influenced individuals to hold onto their money. Rebates, low interest rates, no money down, and 0% APR financing were all used to a level not seen before. As of today (April 10, 2002), GM’s stock price is at $61.88. This represents a $22.78 increase in price since the month of September. Since September GM has slightly outperformed the Dow Jones Industrial Average, which has also improved considerably over the last 7 months. These are just a few indications t

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