Gianni Versace
Known for his tremendous contributions to fashion and style Gianni Versace has made a name for everyone to wear. Throughout the remainder of this paper I will cover the evolution of Gianni Versace life and clothing as well as family support that has kept the Versace name popular. The biography will cover the beginning of his life and what had inspired him to become such an amazing designer. Moving on to what he did as a designer and after his life. what his family has done to contribute to his success. This will lead to the evolution of his clothing lines and what has kept the Versace clothing line so popular throughout the world. Gianni Versace was born in Reggio Calabria, Italy on December 2, 1946. At a young age Gianni and his brothers and sisters grew up around fashion from day one. There mother supported the family running her own tailoring shop, where Gianni would learn the basics of clothing production. He was an aspiring young designer, which showed true as his mother allowed him to design clothing to be sold in her shop. As time went on Gianni developed his designing skills further from selling clothing in his mothers shop, and started working in various fabric production companies as he becam
1978 was also the year of his first fashion show of a women’s collection that was signed by his name. With increasing popularity and style Gianni Versace boutiques would flourish across the world. As his name and company grew to be known everywhere across the world he started designing for more prestigious groups and people. In addition to his company and popularity Gianni Versace was starting to receive awards for various lines that he had been creating. In conclusion you can see that Gianni Versace was an amazing man and deserves to have the recognition and success that he received. From day one he has been a designer at heart and always kept his family involved with his work. Gianni started small and worked his way up the later making sure that he would not be forgotten. even though he was murdered, his clothing will always be at the top of the charts with there fancy colors and style lines. Including the uniqueness that his designs will add to anyone’s closet. He was a caring kind hearted man who once he reached his success he wanted to give back to others and support the people that helped him. 1985 he had always been inspired by young people because young people are the center of his growing business. So Versace starts to travel more and give lectures on his clothing, to improve the sales of his clothing name and popularity. One of his larger presentations was in London at Victoria & Albert Museum to a group of college students. There he addressed his life, his clothing and finished his presentation with a runway show of his newest collection to inspire the students to buy his products. Next to be a bit of a surprise to the famous designer is a year of prestigious awards and contracts with various ballets that are a huge honor for him achieve in Italy. On January 24, the President of the Italian Republic Francesco Cossiga presents the decoration of "Commendatore della Repubblica Italiana" on him for his elaborate designing ability. The National Field Museum in Chicago presents a major show that reflects the last ten years of Gianni Versace designs. And on October 22, in Paris, during the show " Obiettivo Moda", illustrating the professionalism between Versace and internationally renowned photographers (Avedon, Newton, Penn, Weber, Barbieri, Gastel,), Jacques Chirac assigns the "Grande Medaille de Vermeil de la Ville de Paris" to Versace. This was a tremendous honor for Versace to be given in front of all these different people because it proved to society that people in the industry had much respect for him as a designer. Making 1986 a glorious one for Gianni Versace because of all of the various awards and design projects that he received from various industries and ballets. psychedelic color combinations, accessories that looked like bondage gadgets, and clothing so tight it looked like wet suits. All of this was very sexy in a manner that was almost not acceptable but with Gianni being a leader in the fashion world, it was a home run for him. , "Versace persuaded wealthy and beautiful women to pay large sums of money to pretend to be hookers."(written in National Review) the trends were hard for him to follow, used to having a sexy line or something more revealing, Gianni was forced to design things that were more appropreat in the early 1990’s. because of anti-crime and an identity of a safe caring world people wanted clothing that was more porfesional and elegant instead of this revealing hooker type. Inter Gianni lightened up his colors making them much more suttle. And cleaned up the lines so that the look was much cleaner and tasteful to his new target market. 1982 would mark his first award that he receive for a 1982-1983 fall and winter collection in women’s
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Approximate Word count = 2523
Approximate Pages = 10 (250 words per page double spaced)
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