The Merchants Of Cool

 
 
Marketing techniques have to change to keep up with the modern teen these days. If a corporation wants their ads to sell a product or service to teens than they have to keep up with what’s ‘cool’. Putting ‘cool’ things like celebrities, major athletes and trends in ads help relate to teens. And relating to teens is key to selling to them.

At one time ‘MTV’ ratings were about as high as can be. Then the modern teen’s idea of what’s cool changed. People lost interest and the ratings p

 
 

Some topics in this essay:
, Catherine Zeta-Jones, Break Special’, what’s ‘cool’, ‘cool’ celebrities, what’s cool,
 
   
Approximate Word count = 341
Approximate Pages = 1 (250 words per page double spaced)
   
 
 
 
 
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