Show how innovation is a process which management must embra

Innovation is a way of doing something differently and better. It can also be defined as a means of exploiting a business opportunity.

Innovation is a process that management should embrace. Management should tend to the care and the feeding of their own personal skills. Innovation is vital to the success of a firm, therefore, management should direct every effort to develop the management skills necessary to stimulate and nurture innovation throughout the organisation. There are several points that management should foster to ensure innovation is directed to the survival and

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