Mc donalds

McDonald’s corporation has become a powerful symbol of America’s service economy, which is now responsible for 90 percent of the country’s jobs” (Schlosser, 4). I don’ t think more needs to be said about McDonald’s position in the United States. This corporation started out as a drive-trough in 1948 by two brothers,

Credit for McDonald’s success should be given to the founders, management and the people associated with making the food. The worlds most famous hamburger “Big Mac” was made by “Jim Delligutti in 1967 to feed construction workers” (Union Tribune). This hamburger is the corporations trump card, backbone whatever one wants to call. More over, McDonald’s maintains its competitive advantage by introducing new items continuously and defending the existing ones. McDonald’s sticks to what they say in advertisements, write on posters, “ We serve people with good quality food, fast and tat low cost.” McDonald’s dedication towards customers has put them on the top. Their success has inspired other fast foods to follow in their foot steps.

There is no doubt that McDonald’s is the leader among fast foods, this can be proved by the number of stores it has. “In 1968, McDonald’s operated about one thousand restaurants, today it has more than thirty thousand restaurants worldwide and opens almost two thousand restaurants every year” (Schlosser 4). The fact that McDonald’s is present at every corner has made people more lazy. They do not bother to make time to cook because they know McDonald’s is close by an

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