In today’s world there are powerful companies that dominate and control much of the media world. Whether it’s the internet, cable television, publishing, or the movie industry there are companies that own all sectors of the mass media. I have taken a look at two major media companies: AOL Time Warner, and General Electric. These two companies have displayed a willingness to spend larger amounts of money to gain more control in the media market. Each company is successful and continues to add to their arsenal of media divisions. The question at hand is, when is too much power enough? The overall census is split between positive and negative reactions to the mergers.
General Electric owns and operates more than fourteen television stations. A pending merger with Vivendi Universal could substantial increase their influence in cable television. General Electric also owns other non-
In today’s media there are major companies that own large portions of the market and fewer independents remaining. We need to be careful and watch out for who gains control of the mass media market. There will be negative consequences if the independent companies are illuminated. AOL Time Warner and General Electric are perfect examples of media powerhouses that will continue to gain more power if we are not careful.
I agree with Ben Bagdikian who believes that the conglomerations of companies will have a negative effect on mass media. If large companies own a majority of the mass media outlets only the opinions and views of those companies will be expressed. I believe there needs to be variety in what the media will show the public and the only way to achieve this is to have many different companies stay independent in the media market. The more independent companies there are, the more the views will di