Ethical Dilemma Faced From Sport Utility Vehicles
“The planets resources are going to shit!”, “I don’t give a crap about the people in those two door specs.”, “Who cares about ethics when you have money?”, “It’s just a name nothing offensive . . .get the hell over it!!” ,“Everything is bigger in Texas and I don’t give a. . .!” these are all quotes from my fellow classmates and professor of my English 1302 class. These quotes are complied from a select group of the most intelligent as well as most intellectually challenged people of all, from ****** College. We are faced with an ethical dilemma when at a time when most of our ethics if any are vanishing away. Our ethics are forever changing from how we look at our health, our self, others, the environment, and our own safety. One of the ethical dilemmas of my own personal life can be narrowed down to that of a Sports Utility Vehicle (SUV) and how it questions our reasoning for our never ending consumption of natural resources while destroying others, or how we may put style and ambiance before the safety of others and finally how can we decide to drive something that is connotatively implying something that would upset people in a psychological way. Though most of these arguments may seem minimal on your
The ethical dilemmas that we are faced with are ever growing in size and quantity. To answer all of the proposed questions it is a simple response, which entails that of name exploiting being made ok when it’s Native Americans, safety not being a issue because it’s foreseen by style and modernism as well as nature and preserving it being another thought for another day. With all of this in mind it gives me the idea that the government and the auto industry have been watch too much Gone With the Wind “Frankly, my dear I don’t give a damn!” “A name is more than a name words have more power than you think!” stated Meki. We in modern day America boast about how we never look at the cover and always look for the true meaning past the surface. Let’s journey deeper within the names of these Sport Utilities and find what true meaning they are representing. In today’s society the names range from anything from Ford Excursion to Suzuki Samurai. These names are the labels that are placed on every SUV to market them, to give the ‘name recognition’ and to give them the better edge against their competitors. Most of them are relatively simple to find out the true meaning you don’t have to look past the surface such as: the Ford Explorer, Ford Expedition, Lincoln Navigator, Lincoln Aviator, Dodge Durango, Chevrolet Trail Blazer, GMC Yukon, Toyota 4 Runner and the Cadillac Escalade. You could relate all of these to somehow in one way or another to the idea on conquering the American frontier and going further, higher and stronger than ever before. They all seem relevant to the advertising scheme of naming of SUV’s except the Jeep Cherokee. “… a (deeper and) closer look at this SUV’s mythohistorical connections may provide the owners’ pride with a deeper significance.” (Gowey) Nothing in its competitor’s vocabulary is so blatantly obscene. None of them take a name from a tried and prevailing group of people and then turn it into a name to label a mere vehicle. The Jeep Cherokee is nothing like
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Approximate Word count = 1373
Approximate Pages = 5 (250 words per page double spaced)
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