2) TQM is about building quality rather than merely inspecting defects out

3) Ron Collard and Gill Sivyer : TQM is the cost effective system for integrating the continuous quality improvement efforts of people at all levels in the organisation to deliver products and services which ensure customer satisfaction.

TQM is an essential approach for achieving superior performance to satisfy customers with high quality, quick delivery and low costs.

the tenets of Quality movement find their roots in th

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