In this analysis i am going to be looking at the sylistics used in my chosen piece of text ,which is the Abby National advert .
I will be referring to relivant headings involved in stylistics that relate to this advert.Such as Graphology ,vocabulary, layout and grammer.
Firstly looking at the register of the text i notice it is an advert for Abby National and has been written in second person format
" They allow you to purchase goods in places that dont accept credit cards...." . (Paragraph 1. Under heading Increase your account flexability)
The intended audience would be for both male and females and more than likely to be couples or families i say this because of the content obtained in the text
"Use them to book a holiday, pay tradesmen for work on your home , pay off other credit cards or settle personal loans and Hp agreements"
It would also be aimed at people who are already involved with Abby National who wish t
" Now even more power to your pocket"
credit card and tries to persuade you to get one by giving all positive points.The pictures used in the text are also used for persuasion,there is four pictures used