An Emerging Market

Paper Rating: Word Count: 541 Approx Pages: 2

South Africa has a wealth of natural resources at its disposal. It is bordered by four countries to the north and the bottom half is bordered by the Indian Ocean to the east and the Atlantic to its west. The potential for growth is apparent throughout the entire country. The factors in determining a potential market for a corporation are as follows but in no particular order; economic stability, availability of labor, economic growth potential, transportation routes, religious stability, and a number of cultural acceptance factors (www.pbs.org). Taking these factors into consideration South Africa it is a wonderful place to expand a corporation, although it is not without its problems.

A large portion of South Africa's population suffers from the AIDS epidemic which is a direct result of the

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