Administrative and management support is critical for diversity change efforts. An important role for senior management is to provide leadership through development of a vision and goals for a diverse workplace (Lapid-Bogda, 1992). To gain support from administration you need to directly link diversity to the business. Be specific as to where the diversity issues lie. Are they employee or customer issues? Or both? Provide data regarding the diversity opportunities in the marketplace, workforce and organization (Prism International, 2000). Benchmarking best practices related to diversity from other organizations, demographic data, briefings regarding complaints, potential lawsuits, and hiring and retention problems are all relevant sources of

organizational culture and business strategy. The advantage of internal trainers is that they understand the organization’s culture and can manage the training process (Caudron, 1993). Having training programs conducted by a diverse group of trainers produces a more relevant, creative product and one that demonstrates the organization’s value of diversity (Gardenswartz and Rowe, 2000).

Organizations that successfully manage diversity distinguish between the differences of education and training. Education is a building of awareness and creating a base of general understanding. At the administrative and management levels, educational efforts can spawn interest and an awareness of need, which can then extend the change process throughout the organization (Baytos and Delatte, 1993). Education

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