Coca-Cola Ent.
The syrupy Coca-Cola product was invented in May 1886 by Dr. John S. Pemberton in Atlanta, Georgia. The "Coca-Cola" name was actually suggested by Dr. Pemberton's bookkeeper, Frank Robinson. Mr. Robinson penned the name Coca-Cola in the flowing script that is famous today. Coca-Cola was first sold at a soda fountain in the Jacob’s Pharmacy (also in Atlanta) by Willis Venable. During its first year on the market, Coca-Cola sales of Coca-Cola averaged only nine drinks a day, adding up to total sales for that year of merely $50. This was not even enough to cover the year’s expenses, which were just over $70 - Dr. Pemberton took a loss. Today, products of Coca-Cola Enterprises are consumed at a rate of more than one billion drinks per day.Coca-Cola Enterprises’ holdings over the years have become diverse in the restaurants industry, supermarket industry and vending, and the soft drink industry customer base is probably the widest and deepest base in a world that is flooded with some many soft drink choices. According to Beverage Digest, the customer base for soft drinks is a whopping 95% of regular users in the United States, which represents a large field of potential custo
As demonstrated above, CCE’s Statement of Cash Flows can be relied upon to assess the capacity of the company in order to achieve set goals, including, generation of cash flow from operating, investing, and financing activities. CCE’s Cash Flow Statement focuses on the flow of cash rather than net income. As described and discussed earlier, the Cash Flow Statement provides a short and organized format that allows easy identification of the information that effects an entity’s cash flow. One of the notable points is that the variables selected herein included liquidity ratios. It is widely believed that liquidity ratios can assist in the prediction of bankruptcy to a certain extent. However, it is safe to say that the analysis of a company’s financial ratios cannot fully expose the financial distress of any firm {1997 Yoshiko Shirata}. It is obvious that the existing areas in financial ratio analysis are fairly diverse and can be analyzed separately one from another. However, a common feature of all the areas of financial ratio analysis seems to be that while significant regularities can be observed, they are not necessarily consistent. The systematic framework of financial statement analysis is in itself one of the most useful tools of today in the financial world for the average investor and decision-maker. Throughout its years of existence, Coca-Cola Enterprises has gained momentum in the non-alcoholic beverage realm. This company that started out at very meager beginnings now possesses strong financial holdings throughout the world and demonstrates intelligent financial strategies
Some topics in this essay:
Currency Warrants,
Coca-Cola Enterprises,
NYSE NYSE,
Cash Flow,
North American,
Balance Sheet,
Statement Income,
Industrials CCE's,
Net Profit,
Exchange Act,
cash flow,
net income,
senior debt securities,
debt securities,
senior debt,
common stock,
soft drink,
securities warrants,
cash flows,
statement cash,
debt securities warrants,
financial statements,
operating cash flow,
statement cash flows,
2002 2001 2000,
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