Palm Pilot
The palm brand is built on the strength of the palm OS, which is a powerful asset which accelerates in their acceptance into the new markets that also deepens their penetration into existing ones. This product has the best combination of expandability, wireless capability, usability and flexibility. Palm Pilot grew in the U.S. from 25% to 65% during the year of 2001. This product has reached new markets such as teenagers and woman with the customizable m100, m105, and the i700. Palm Pilot has done an excellent job in the expansion and the incorporation of the I/O and memory expansion, SD/Multimedia Cards, which they believe will do for handhelds what CD-ROM, has done for PC’s. A few of the main competitors of Palm include Sony, Toshiba, Samsung, Casio, and Handspring. A survey conducted by Winn Technology Group Inc., concluded that 85% of the enterprise respondents with a handheld standard, selected the Palm OS platform as their first c
Currently, Palm Pilot is working with Intel, Motorola, and Texas Instrument to accelerate OS to ARM. With this new plan, they will attract more licensees, significantly improve the performance and maintain application compatibility. This will with out a doubt help maintain Palm OS share leadership, drive increased revenue, and attract more customers. Palm intends to build on their industry leadership, and attract new customers, while retaining existing ones by delivering products that are powerful, simple and elegant , and technology that is transparent and useful. Recently Palm pilot has introduced the palm i705. The i705 is much like the other palm PDA’s, but with more options and useful technology. It has an aluminum case that is a bit larger than the palm m500 but much smaller than the VII’s. You can easily fit this PDA in the pocket of your shirt which makes this item extremely popular throughout the market. Inside of the new
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Approximate Word count = 640
Approximate Pages = 3 (250 words per page double spaced)
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