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Mass Communication

Wherever we turn in today’s high tech society we are surrounded by the media though mass communication. They fight for our attention and our interest by using catching phrases and clever cliffhangers. But they may fail to bring the individual what they feel is important in the interest of pleasing the masses.

My intake of information through the media during the day is quite interesting do to all the sources I have available to me. While I am at work I am in constant contact with a TV or Radio. On my day of observation at work it seemed the news media was not present on the radio, only constant weather reports. I was never interrupted with short news briefs on any of the major stations, which can be conmen on high volume news days. The short briefs only started broadcasting after the World Trade Center tragedies on September 11th. The TV inside the shop was first turned to the NASCAR Race of the day, and then to ESPN. ESPN was dominated with the news of the NCAA tournament bids. ESPN was showing a 3 hour special on the tournament, going over rankings, placement, and expected finishes, it is believed so much fuss is generated over this tournament due to all the gambling involved. ESPN was just constantly feeding its viewers with

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Approximate Word count = 1505
Approximate Pages = 6 (250 words per page double spaced)

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