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FleetCenter

Filling the shoes of a New England legend is not easy, but since September 1995, the FleetCenter has done that. With the Boston Garden in disarray from 67 years of memorable moments and glorious triumphs, the Garden closed its doors in 1995 to make way for a new tradition that will produce many more memory’s and triumphs. The FleetCenter, built only nine inches from the original “Gahden,” opened its doors on September 30, 1995. Since then, more than 18 million people have traveled to the FleetCenter to see Boston Bruins and Boston Celtics strive for championship seasons, world renowned concerts, and other events such as family shows and wrestling. The FleetCenter also has hosted numerous other shows and venues such as graduation, business seminars, and conventions (sfo.com).

Construction started in 1993 with the project design being conceived by Kansas City, MO architectural firm Ellerbe Becket. One of the major points of interest of the design is the ability of using it as a gateway into northern Boston. With high visibility from both north and south, the FleetCenter also features grand scaled windows with views of the Boston inner harbor. Construction lasted 29 months and was completed by general contractor Mors


The FleetCenter is privately financed and owned by the New Boston Garden Corporation, a subsidiary company of Delaware North Companies, Inc. Costing 160 million the FleetCenter was financed at the time by the top three New England Banks: Bank of Boston, Fleet Bank, and Shawmut Bank. The three banks financed 120 million dollars of the project. The rest was secured through equity commitments by Delaware North Companies Chairman Jeremy Jacobs (Fleetcenter.com).

Since the terrorist attacks of September 11, the FleetCenter has changed their security policies. Fans are encouraged to come to events an hour early to allow ample time for security checks. The FleetCenter does not allow bags, luggage, coolers, parcels, and other like objects inside of the FleetCenter. They have a strict and effective security system to ensure the safety of their ticket holders and clients (FleetCenter.com).

Other concession stops, the West End Deli, Center Sweets, and the Bullfinch Bar offer patrons a choice of various foods from different menus. The FleetCenter also offers three in-arena restaurants that are used for the exclusive use of Premium Club members and season ticket holders. The Premium Club restaurant and Banners are for the use of ticket holders with Premium Club memberships. Legends Restaurant is for the use of season ticket holders (Fleetcenter.com).

The FleetCenter is an arena with a rich sense of Boston sports and its history. The banners of winning seasons and retired numbers sit above the rafters showing the commitment of the many Celtics and Bruins. Feared to lose the mystique of the old “Gahden,” the FleetCenter has not done that and has offered ticket-holders and clients the opportunities that the old “Gahden” was unable to. With the fate of another name change, the FleetCenter needs to recognize efforts to both capitalize of the change and could the traditions the arena has built. The FleetCenter is an economic blockbuster and is going to be a big part of Boston for years to come.

The FleetCenters e-business department consisted of a 1 million investment to better fan and client relations in ticket buying and communication. The FleetCenter realized that technology is critical for the emergence of the FleetCenter as a worthy successor to the Boston Garden. The e-business has developed a fan-frie

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Approximate Word count = 1578
Approximate Pages = 6 (250 words per page double spaced)


  

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