Sports Economics
Sport is organized among individuals and among teams, and is professional or amateur. Most of the interesting questions on the economics of sports relate to professional team sport, which is the focus of this paper. Over the histories, and until very recently, in some leagues, players have been restricted from moving between clubs within a league. Club owners have claimed that reservation of players or the imposition of transfer fees was necessary to maintain financial soundness of small clubs and to preserve competitive balance within leagues. The significance of sports in the United States is seemingly undeniable as sports activities, teams, personalities, and scores filter through the media and the social, education, and economic landscapes (Henry 1999). For this reason antitrust issues in the sports marketing context present complex challenges for the courts, legislature, and public policymakers.History of Sports in the United States In the 1800’s, sports activities were mainly the domain of wealthy men who participated in polo, yachting, and tennis. One exception is baseball, “America’s game,” which has experienced 150 years of popularity (Kurk
Team ownership is a legally complex issue. The issues of franchise location often place team owners in the difficult position of choosing between a dissatisfying relationship in a present location and the promise of a new stadium and increased revenues in a future location (Cotrupe 1998). From an antitrust perspective, the team wants the freedom to restrict player interests so that the larger interests of team level competitiveness can be maintained and fan interests can be maintained and fan interests can be maximized. Teams limit, for example, player movement among teams to influence competitive balance. The variety of corporations and other organizations that tie their brands and promotional budgets to specific athletes, teams, leagues, and venues is an additional stakeholder in the sports marketing process. These sponsorships generate additional revenue. The sale of luxury boxes and blocks of seats to corporations is another form of sports revenue. jian 2000). Many athletes and entrepreneurs in the last century catapulted sports from luxurious pastimes into the fabric of the U.S. culture (Gildea 1999; Lupica 1996; Seagrave 2000). In addition, the organizational aspects of sports were significantly strengthened and formalized in the past century, including the creation, expansion, and development of leagues that establish rules, procedures, and governing bodies for their respective sports.
Some topics in this essay:
Teams Team,
League NFL,
Hunter Mayo,
Sports United,
Sports Marketing,
Media Media,
Abstract Sport,
League AFL,
Process Seven,
Zwich Sutton,
sports marketing,
professional sports,
sports united,
sports marketing process,
marketing process,
antitrust issues,
revenue sharing,
media companies,
teams leagues,
competitive balance,
past century,
law sports marketing,
players involved league,
antitrust issues sports,
teams provide product,
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Approximate Word count = 1951
Approximate Pages = 8 (250 words per page double spaced)
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