The Way Mass Media Influences Society
Have you ever had an original thought? Why do we dress the way we do, watch what we watch or even live the way we do? Through our means of entertainment, it is almost a guide in how one should live their life. With the technology we have in our world, we are persuaded to believe what is right and what is wrong. Although we create our own world, our thoughts were imposed upon us since the day we are born. We see images on television and we will do anything to look like that certain someone. It is obvious that our influence on one another is key to our evolution and survival. However in society, our influences on one another have gone beyond ideas needed for simple living. Instead of merely helping us to live more efficient and healthy lives, the media almost makes our decisions for us about our own personal preferences. Although it is good that we have such a variety of choices, some of the ideals in our culture are pressed upon us so heavily and are sometimes even demanded of us that they could leave us with no choice at all. Magazines, television programs, movies and advertising are very well known forms of media and are used constantly in our society to influence our lives. American magazines were provided for a means for poli
Advertising is said not to be a medium, but it carries a message that comes to you from the people who pay for the American media. Advertising can be perceived as a false reality, and millions of dollars are contributed towards advertising whether it is true or false. Through television and magazines, advertising uses celebrities, clever-phrases and sex to sell a certain product. It is used to make people think that the value of a person is measured by the quality of their possessions. It shapes and surrounds our culture and is a driving force that makes the business world go round. Not only does advertising use resources previously listed but it also utilizes advanced technologies such as computer imagery, mass publication and cable television. From a different perspective, the Andy Kaufman movie Man on the Moon was an amazing film that possessed the commercial genius to be adored and remembered for years to come. However, his true genius was his insight to the guiding influences of the media. Every con and/or performance by Andy had the ulterior motive of keeping his audience confused and frustrated for the soul purpose of entertaining and amusing himself. The movie quoted him saying that "viewers of sitcoms are already dead.” By this he meant that the viewers were almost being programmed by the programs themselves. The movie leaves one questioning whether or not Andy Kaufman even faked his own death. In conclusion, mediums inform, mis-lead, disturb, and entertain many individuals and above all else mold many into the people they are expected to be by the standards of society’s norm. Although many do live their lives through all of these mediums, what would the world be with out them? Film, television, magazines and advertising have considerable verbal elements. Nonetheless, each imposes special rhetorical considerations because of the peculiarity of the nonverbal medium. We should live our lives to the fullest and the way we believe in our worlds to be lived. Television is probably the most influential form of media in society today. Hundreds of millions of people si
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Approximate Word count = 1412
Approximate Pages = 6 (250 words per page double spaced)
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