1. Intelligent Chip Technology
... that it functions through fast frequency-hopping. For retailers, the technology offers benefits in three areas: 1. Logistics: tracing products during distribution and into store 2. Marketing: using customer data to offer specific services and improve store offer 3. Payment/self-checking: secure payments via card, elimination of queues Jan-Olof JarnesjÖ, Manager Store Systems, ICA, then ... relationship optimisation" covering all stakeholders, explained Executive Vice President & CIO David Poirier. A key priority was to generate more value from the customer "treasure chest" by linking da...
- Word Count: 3748
- Approx Pages: 15
- Grade Level: Undergraduate