The fact that the woman is in a red dress is also significant when reading this image in terms of semiotics: when a woman is portrayed as the object of desire or centre of attention she is often seen as wearing a red dress. ... The night again is part of nature, as is sex and the desire to reproduce: fulfil basic human instinct. ... But the producers of this advertisement will have been very aware of the connotations of the various parts of the image analysed in order to achieve the desired "myth" that will sell the scent. ... This advertisement clearly uses this cultural agreement and combin...

• Word Count: 1672
• Approx Pages: 7

The object of his desire is seen swimming, bathing and writhing in rich, red-rose petals. ... It effectively tells the story to our subconscious, dictating the ways a certain scene feels and how we should be responding to characters within it. ... The scenes are snapshots of Lester's perfect world - a world where he gets the object of his desire, where colours are vibrant, and hard light brings the characters into animation. ...

• Word Count: 1778
• Approx Pages: 7
• Grade Level: High School