1. Eddie Bauer Advertising Campaign
... to 55. Selected media vehicles for prime time advertising are 1. ER, 2. CSI, 3. Everybody Loves Raymond, 4. Law and Order, 5. West Wing, 6. Yes Dear, 7. Judging Amy, 8. Law and Order SVU, 9. Will and Grace, 10. The Guardian, and 11. Just Shoot Me. These programs have been selected due to their desirability, their upscale audience and also since the mood of the audience is relaxed ... translating into higher GRP's. Advertising will be focused from 9:00 PM until 11:00 PM weekdays, with the most advertising dollars spent on Thursday nights: ER, Just Shoot Me, Will & Grace, and CSI. Such de...
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- Grade Level: High School