America is a society where everyone owns at least one television set, and is the most used appliance in households where watching it daily has become routine. ... Today, the majority of parent's work and watching television is considered by most good quality family time. ... While, the children are glued to the set parents relax and enjoy themselves. ...
On the other hand a show that enjoys less popularity like 50/50 will cause a decline in advertising expenditures. ... Ukhozi Fm, Metro FM enjoy the biggest slice of the audience share and advertising on these radio stations will be much higher than on Classic FM or Goodhope FM. ... From the inception of television broadcasting in 1976, the SABC enjoyed a monopoly over broadcasting as there was no alternative and media users either had to purchase the service or relinquish it altogether. ...
Michael Howe states: "We have to remember that children and adults do enjoy and do choose to watch and listen to those programs and music that contain violence- (48). ... The child enjoys eating such foods, though they produce the harmful effects of rotting away at his teeth. ...
Television enjoys a de facto monopoly in what goes into the heads of certain sections of the population. ... The type of quality news and current affairs offered on the ABC through such programming as; the flagship 7pm bulletin, The 7.30 Report, Lateline, Four Corners and Foreign Correspondent, as well as Media Watch in its own role (scrutinising the media), is rarely found on commercial television. ... It does matter if they watch." ...
ABSTRACT This dissertation aims to study development and broadcasting in Zambia, to draw conclusions as to the present situation of broadcasting and the direction it should move in the future. The study of the development of broadcasting in Zambia and its current structure are outlined together with details of its structure, policy and the constraints placed upon it. The findings of this study show that broadcasting - radio in particular - has become the dominant news source for the nation, an effective instrument of propaganda for the government and a powerful influence in the political, s...
