... secret might be difficult to prove. Therefore, franchisors must take extreme caution when selecting franchisees for the business to achieve success in the long run. To secure the compliance of the franchisee with the specified requirements and to provide them with the necessary ... characteristics of franchising (Na, 1995) 4.2.2 The recent trend of franchising Although exact figures has not been established, it is estimated that more than 3,000 franchisors over 250 business categories operating exceeding number of one hundred thousand outlets. In beginning of 1990s, the chain ... that ...

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• Grade Level: Undergraduate