... Starbucks originated as a single store in Seattle Washington in 1971. After Howard Schultz joined Starbucks in 1982, he developed his vision and made Starbucks the global company that it is today. Today Starbucks retails, roasts and markets specialty coffee. With 20,891 coffee houses in 62 countries worldwide Starbucks is the number one coffee house chain in the world. It operates across Europe ... familiar aroma, flavor, body and acidity" (Starbucks, 2014). Other innovative technologies are the Verismo system and the electric frother, allowing consumers to, "create the perfect foam for ...

• Word Count: 4526
• Approx Pages: 18
• Has Bibliography
• Grade Level: Undergraduate