... grow on me." He bought the design from her for thirty-five dollars. Nike employees called it the "Swoosh." But by the 1990s, when it was worn by Knight endorsers Michael Jordan, golfer Tiger Woods, and tennis champion Pete Sampras, among many others, the Swoosh had become the most recognizable commercial logo in global sports. Davidson later received Nike stock from Knight ... "A decade later, it was about three thousand." In the new age, global corporate expenditure on advertising came to $120 annually for every person on earth. Commercial television ignored national boundaries--Michael...

• Word Count: 1589
• Approx Pages: 6
• Grade Level: Undergraduate