1. Chiquita - Blood Bananas Case Study
Corporate Social Responsibility at Chiquita In May 1988, a newspaper published an 18-page long article titled, "Chiquita Secrets Revealed". ... While Chiquita denied all allegations and the newspaper eventually retracted the article, the damage was done. The newspaper actually printed an apology and paid Chiquita a cash settlement of $10 million (Schotter and Teagarden). ... These core values were put in place after the newspaper incident and have been in place ever since. ... This company can relate in part to Chiquita and the other members of the "Big Three" based on the ...
- Word Count: 2266
- Approx Pages: 9
- Has Bibliography
- Grade Level: Undergraduate