1. Michael Jordan and the new global capitalism
... and early 1930s, all American athletic talent was channeled into professional baseball. There was nothing comparable, no basketball, negligible pro football, really no mass popular sport--and no television. Ruth dominated on both offense and defense, early on not only as the best pitcher but as the greatest hitter. Unique. LaFeber's sneaker story is a beaut. He tells how Phil Knight, genius ... book--and a sobering one. A new age was dawning, claims LaFeber, not just an expansion of the old multinational system. He notes that in 1980 the average American was exposed to 1,600 advertising...
- Word Count: 1589
- Approx Pages: 6
- Grade Level: Undergraduate