1. Generational Homogeineity in American Theatre
... reversal of this trend in Broadway audiences. In 2005, the Theatre Arts Marketing Alliance conducted a survey that focused exclusively on the demographics of theatergoers in the Greater Boston area. The study found that the majority of theatre audiences in Boston fell into the 45-64 year old age range (45.6%), while 23.3% of the audiences were under 35. The TAMA survey also focused on which theatre companies attracted various ... is clearly promoting greater attendance of younger age cohorts through Broadway fare such as Spring Awakening, American Idiot, Bloody Bloody Andrew Jackson, an...
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- Approx Pages: 41
- Grade Level: Undergraduate