1. Michael Jordan and the new global capitalism
... but good Japanese running shoes, then sell them in the United States. Later he went to Kobe to see the producers of the inexpensive Tiger running shoe. He and Bowerman then bought the company and started selling the Tiger shoes from their automobile at track meets. "Blue Ribbon Sports" was what they named their little new company. They wanted a still better shoe ... ." He bought the design from her for thirty-five dollars. Nike employees called it the "Swoosh." But by the 1990s, when it was worn by Knight endorsers Michael Jordan, golfer Tiger Woods, and tennis champion Pete Sampras, amo...
- Word Count: 1589
- Approx Pages: 6
- Grade Level: Undergraduate