1. The Role of Culture in Global E-Commerce
... . Monopolistic, government operated, or industries with much government protection may have more or less freedom to pursue Internet strategies. The commodity nature of an industry may encourage or discourage both generic electronic commerce strategies and B2C internet retailing. When customized products are of high cost, it is less likely that they will be successfully sold through the Internet. On the other ... ...
- Word Count: 1119
- Approx Pages: 4
- Grade Level: Graduate