... Figure Four The Kennedy Brothers Photojournalism paid a big part in Kennedy's appeal, photos showing John and Jackie such as figure three, made the American people aspire to them, they were beautiful, glamorous and had huge sex appeal, they had film star qualities "Kennedy was brilliantly prepared to project a ... new baby", and a public search for cabinet ministers consisting of the "best and the brightest" in the land, began the projection of an idealized white house court that would one day be named Camelot" , JFK, used his speeches especially televised ones to great effect, he was th...

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