1. Nike, Adidas and the NBA
Nike and Adidas, two long-time rivals in the sports-fashion industry, have been on top of the athletic world competing against each other for the best selling sporting goods. ... Nike and Adidas are very proactive within the basketball industry, dealing with the National Basketball Association, the National Collegiate Athletic Association, and International Basketball such as FIBA and the Olympics. The two advertisements that have been chosen represent the different selling strategies for basketball shoes and apparel. ... Within the Nike advertisement is a long message that reads, "Writin...
- Word Count: 1232
- Approx Pages: 5
- Grade Level: High School