... were simply not receptive to such degradation in advertising and were ready and willing to fight back. These new generation blacks who were borne out of the black power movement had yet another effect on the life of Aunt Jemima. Black power activists not only altered Aunt Jemima's racially charged physical characteristics, but, also proved to be successful in altering the relationship between Quaker Oats and Disneyland ... , and iconology- (Neal, 62). The purpose of this movement was to destroy and protest against Western culture while establishing a separate Black aesthetic. Bettye Saar...

• Word Count: 4325
• Approx Pages: 17
• Grade Level: Undergraduate

... was born in 1926 in Los Angeles, she is an American artist known for her part in the black arts movement in the 1970s, in her work she challenged negative myths and stereotypes existing of African Americans (Hillstrom, 1999: 581). Saar's work in the field of assemblage grants her much attention as well as her almost politically driven controvertial work such as the piece ... African American domestic servants. Aunt Jemaima is a caricatured jolly, fat character. Saar uses three versions of Aunt Jemaima to question such images; the oldest version is the small image at the center, in whic...

• Word Count: 3101
• Approx Pages: 12
• Has Bibliography
• Grade Level: Undergraduate