1. Gender and Advertising Targets
... super bowl Sunday. ADVERTISING TARGETS Many of these companies' commercials fell into one of Craig's categories. For example, the "Sorry, Coke and Pepsi" commercial by SoadStream features the actress, Scarlett Johansson, falls into the men's women category (2014). The commercial first starts off with her in a white lab coat "saving the world" because she is using a SodaStream ... earth. Then she turns around and says "if only I can make this message go viral", she then rips off the lab coat, which reveals her in a fitted, short black dress, while she drinks the soda sexually. This comme...
- Word Count: 1085
- Approx Pages: 4
- Has Bibliography
- Grade Level: High School