1. EBay
... . She announced shoppers at eBay's new electronics store could get some products shipped free, which is a key Amazon selling point. 4. What advantages do direct marketers have over traditional 'mall retailers'? Lower Cost Mall Retailers have to pay for a lot of things. Rent, wage for employees, insurance etc. They also have to buy goods from the middle-man'. Part of the price of ... the goods is paid to the middle-man'. eBay is an online marketer. She doesn't have to rent a place, or pay for the basic utilities like electricity. Different from mall retailers, eBay can employ only the min...
- Word Count: 1198
- Approx Pages: 5
- Grade Level: High School