... are cases in which business doesn't contradict with Utilitarianism theory, is sufficient to conclude that profit maximization and value maximization can be accomplished by the rules and maxims of this ethical approach. In contrast to Utilitarianism, Kant's theory does not follow the idea of consequentialism but rather of the motivation behind one's actions. According to Kantianism "we have the ... idea "Act only in according with that maxim through which you can at the same time will that it become a universal law."3 For example, a politician is facing the dilemma whether to take a bri...

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