1. Strategic Analysis
However, Cannondale is attempting a concentric diversification strategy by introducing for the first time a specialized aluminum frame specifically manufactured for motor-cross motorcycles with an industry first, electric starter engine. ... Cannondale is now experiencing the leveling-off of sales and erosion of earnings that is often prevalent in a maturing industry. It is difficult to compare Cannondale's financial performance with that of its competitors and industry. ...
- Word Count: 3584
- Approx Pages: 14
- Grade Level: Undergraduate