1. Content Strategy Template
... strategy. It's the discovery phase and the part of the strategy where you bring all of the underlying assumptions to the surface. Contents To set the stage and make sure that you and the decisions makers you are working with are on the same page, describe the following: - Brand: How is the ... that your content strategy will be building on, it's time to start the story itself. This section of the strategy is where you set the stage and can serve as an executive summary of the overall strategy. The prologue is where you lay the foundation. This section should include: Core strategy. ... ...
- Word Count: 3593
- Approx Pages: 14
- Grade Level: High School