... was their customer's emotion stemming from fear and insecurity. A decision was quickly made to refund or re accommodate anyone with reservations through the end of the year no-matter how restrictive the fare. The airline decided that the loss of money, which in the end was approximately $188 million, was not as important as keeping future customers. After all reservation holders ... and plans to continue to grow. However, Southwest know they will not be successful without dedicated employees and customers. The focus now is to "Keep America Flying," by maintaining a safe environment so t...

• Word Count: 2363
• Approx Pages: 9
• Has Bibliography