... an indirect influence on the exact salary of an athlete, but it also plays a direct role in acting as a bargaining source. According to Paul D. Staudohar of Monthly Labor Review . " Much of the bargaining [of contract specifics] is done through televison media, with carefully prepared reports and quotes made available to print and broadcast sources." As part of the internal bargaining process and the mass marketing world ... individual performance. As a repercussion of television exposure, business corporations seek out that professional athletes for endorsements of their products. This...

• Word Count: 951
• Approx Pages: 4
• Grade Level: Undergraduate