... and on the contrary, CSR can improve its profits and reduce a big amount of costs. So, before I profound on the topic of this essay it is important to mention some of the roots and background of CSR. Its origins take us to the end of the 19th century when labor ... to discover the bond between social issues and the core business activities and practices. Thus, hereby I expose the ingredients and guidelines which I consider the "starting point" to build a CSR policy. The guideline I found more effective and hence I propose for the building of a management idea based in social ... responsi...

• Word Count: 2852
• Approx Pages: 11
• Has Bibliography
• Grade Level: Undergraduate