1. The Escalation of Business Commitments
... al., 1984). The second explanation for the escalation to commitment to be happening is called "confirmation bias" (Drummond, 1994). This theory argues, that decision makers tend to process information biased and therefore reduce the "cognitive dissonance" that arises when the feedback of the project is negative by weighing their positive self-perception and own beliefs about ... This factor is influenced by the project determinant. As the previously discussed, self-justification and impression management explanations, have revealed, personal responsibility plays a major influencing facto...
- Word Count: 3138
- Approx Pages: 13
- Has Bibliography
- Grade Level: Undergraduate