Watson proceeded systematically to criticize structuralism. His first criticism was that there was no room in structuralism for animal study, because its focus was entirely on human consciousness. ... Classical behaviorism is empiricist, atomist, peripheralist, associationist, materialist, and determinist. ... Because of the emphasis on the precise measurement of overt behavior, Watson called the new school of thought, founded on his principles and those of Pavlov, behaviorism. ... Later, Titchener, who opposed American functionalism, called the school Structuralism and this label became ...

• Word Count: 1847
• Approx Pages: 7
• Has Bibliography
• Grade Level: Undergraduate