When Iraq invaded and occupied the country of Kuwait in August 1990, the Bush administration was faced with several dilemmas. From a foreign policy point of view, this action could greatly destabilize the balance of power in a part of the world that was vital to U.S. interests. The United States was dependant on a continuous flow of oil to drive its economic machine, which Kuwait supplied greatly. In addition, this move would put more power into the hands of a government that was not only unfriendly to the U.S., but a sworn enemy of the state of Israel, a strong U.S. ally. In addition to, the fall of communism had created what George Bush had described as, "A new world order,"" and would become the first major test of how the U.S. would handle its role as the sole remaining super power in this "new world order."" There were many challenges facing the Bush administration as to the manner in which they would handle this first major international crisis. The Bush administration had to develop a consensus of the major remaining powers, and appear not acting alone in its response to President Saddam Hussein's actions of invading Kuwait. They also yearned to keep Israel from being involved so as not to alienate the remaining Middle Eastern nations. Lastly, they faced a domestic dilemma, in that much of the American public had significant reservations about involving U.S. troops involved in a foreign conflict. There remained a bad taste of Vietnam among the American public, and there were very mixed responses to American involvement in Somalia, Nicaragua, and Grenada. For the Bush administration, Hussein was not a merchant who could be bargained with, but rather an outlaw who would have to be defeated by force. The Bush administration was faced with a task of developing (more or less) overwhelming support from the U.S. people to take any action in Kuwait, which was accomplished by a dramatic public relations move to demonize Saddam Hussein in the eyes of the American people.
