1. Control Through Coercive Persuasion
... be charismatic, determined, and domineering. Sometimes the leader is the role model for other members. Other times the leader performs actions that no other member would dare. Through propaganda and persuasion, the leader convinces followers to drop their families, jobs, careers, and friends to follow them. The cult becomes more of a priority then family and friends. The leader claims ... members committed mass suicide in November of 1978. 914 members died: 638 adults and 276 children (Singer 1987, Pratkanis and Aronson 1992) When used to control and manipulate people, coercive persuasio...
- Word Count: 1515
- Approx Pages: 6
- Has Bibliography