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Human Susecptibility


            It is undeniable that years of evolution created a species of human that bases responses and reactions primarily on instinct. What is debatable, however, is the extent to which our evolutionary history has also rendered us capable of acting on our own volition, morals, and values. It is possible that the complicated society in which we live creates an environment that deems the timely act of processing information and then acting upon that information inefficient. Despite the workings of evolution and the many "click, whirr" responses that dominate our day-to-day living, human beings are neither morally weak nor are they incapable of acting on their own principles. In reality, as a species humans possess an incredible capacity to act upon their own morals and values.
             In this society there are innumerous examples of profound complicity and influence that give credence to the notion that humans are morally weak and incapable of acting on their own values. One of the most obvious examples of such incapability is described as "click, whirr". This process, more technically referred to as a fixed-action pattern, describes the automatic sequence of behavior that follows a certain "trigger feature" (Cialdini, 2001, pg 3). For example, Cialdini discusses an experiment in which people waiting on line to use a Xerox machine were approached by a confederate who wished to cut ahead of them. The astonishing, but evolutionarily justifiable, responses that followed depended highly on whether or not a reason was provided for using the machine, no matter how ridiculous the reason was (Langer, Blank,& Chanowitz, 1978) . .
            


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