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A Martinis Delight


            
             A martini enthusiasts delight: Analysis of a advertisement for Grey Goose Le.
            
             This advertisement for Grey Goose le Citron Lemon flavored vodka appeared.
             inside the 2003 October issue of Vibe magazine. The audience for this magazine ad is.
             for people of the general public who enjoy reading about current events in the hip hop.
             industry. The magazine touches many issue's dealing with hip hop artists and their social.
             lives. The product is intended for glamorous, prestigious people who enjoy drinking a.
             good martini. Advertisers try to persuade these readers that the product is tasteful and.
             delightful to make the best citron martini in the world. It gives the illusion that you would.
             need to require a great deal of money to be purchasing this product.
             First, by the distinguished graphics in the ad. The visual is a platinum coated.
             martini glass that looks distinguishably cool and refreshing with a curled lemon rind.
             hanging from the end. The martini glass is resting against a big bottle of Grey Goose Le.
             Citron. The background is all in a lemon yellow that's smooth and soothing to the eye.
             and taste buds. The Grey Goose Le Citron is in a frosted bottle with a picture of white.
             Geese flying over rock's and water. One of the first things that appears to the eye is the.
             words "Citron Martini" in bold script lettering. The lettering is followed by bold italics.
             and Times New Romans. On a much smaller scale there is a bottle of Grey Goose le.
             Citron in the bottom right hand corner. This bottle is to show the whole entire bottle to.
             the viewer, and to catch your eye. .
             The advertisement states facts about there product over other products. To make.
             the best citron martini in the world, you need to start with Grey Goose vodka. The ad.
             claims that Grey Goose Le Citron ranked first by the beverage testing institute inc. .
             1.
             follow by in order: Stolichonaya Limonaya vodka, Absolute Citron vodka, Tanqueray.
             Streling Citrus vodka, and Ketel One Citron vodka.


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