1. Data Collection - Sources and Focus Groups
... tentative hypothesis; data is collected through observation over a period of time for the purpose of tracing/determining a pattern of activities/behavior. This led to an inductive discovery, which further makes the level, the way for deductive theory building. Advantages of Observational Studies I. Data is more reliable and free from respondent biased II. Easier to find the effects of environment (whether effect on ... ...
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