As the theme of juxtaposition ends, the split screen is removed to reveal an elderly grandpa and his grandson partaking in the tradition of enjoying a Coca-Cola and sharing family times together. ... It could be suggested the encoder has created this scene to present the idea that Coca-Cola bridges the gap between the two generations by bringing the two men together to share happiness and love in their family relationship thus creating an association to brand's core values. ...

• Word Count: 2659
• Approx Pages: 11
• Has Bibliography
• Grade Level: Graduate

Figure 1 -Oil on Canvas Oil on canvas was done by Robert Rauschenberg it contains JFK, as the most dominant image, Pop artists, often portrayed famous people into there paintings and show them in different ways "Icons of the new reality came to be provided by pop art" JFK was by now one of the most famous and loved people in America, two years after his death he was already becoming iconic, and paintings like oil on canvas only reinforced this. ... In this photograph Jackie looks beautiful and elegant, and John looks Handsome, Loyal and in love. ...

• Word Count: 3620
• Approx Pages: 14
• Grade Level: Graduate